Technical Kit for Running & the Outdoors. Designed in Leeds.

EDRA creates exceptionally high-quality performance clothing designed to do its job properly and last. Every product is developed with function in mind, from fabric and fit to construction and storage. We focus on the details that improve performance, remove what doesn't, and make kit that can stand up to repeated use.

About

The EDRA Product standard

Function comes first. We chose construction, features and materials for the job the product needs to do, with quality and longevity considered from the start. We want to make products worth using repeatedly, keeping for a long time and repairing where it makes sense.

Explore the EDRA product standard

Journal

EDRA it's cold, where's the winter kit?

A little update on cool and cold weather clothing coming soon.

14/10/26

EDRA it's cold, where's the winter kit?

Beyond the Greenwashing: Why Better Kit Means Taking Responsibility for Its Whole Life

The apparel industry is full of sustainability marketing and jargon. It's a subject I've been passionate about for a long time, and here I try to c...

30/09/26

Beyond the Greenwashing: Why Better Kit Means Taking Responsibility for Its Whole Life

Newsletter - Good things lately

It’s been another awesome few weeks working hard to get EDRA off the ground. It’s all blood, sweat and coffee here at EDRA HQ. Hopefully you’ve see...

03/09/26

Newsletter - Good things lately